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Tracy, CA 95304

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Honda Signs Funny to Spokesperson for Commercials

Imagine for a moment, Joe Swanson from Family Guy selling you on a new Honda. Or, what if David Puddy from Seinfeld took a shot at getting you behind the wheel of your next car? Still not doing it for you? Well, what if it was the man behind those roles who was explaining why Honda represents the best value on the road today? That's the Big H's latest ploy as they signed on funny-man Patrick Warburton to appear in a series of commercials. Will they be affective? We here at Tracy Honda certainly think so!

The new Honda "Good Reasons" campaign outlines the fast-growing collection of awards and accolades that Honda has received from some of the industry's toughest critics, while also showing how other automakers have tried to lead you to believing that they offer a better product. But, with the support of Edmunds.com, J.D. Power and Associates, and Kelley Blue Book intact, it remains clear that when it comes to autos, Honda knows best.

In the commercial, Warburton isn't singing the praises of the Big H, but rather serving as an investigator, seeking the truth behind buying a new vehicle. Warburton proceeds to poke fun at the conventional smoke-in-mirrors tactics that are often used to trick consumers when visiting dealerships and so forth. Only Honda could truly poke fun at their own industry like this, and we think it's a great idea!

Speaking on the "Good Reasons" campaign, Jason Sperling, RPA SVP/GCD says, "In this campaign, we took the values that are the core to Honda's brand image - simple, smart, straightforward - and made them really engaging and fun. We created a layer of honesty that isn't seen from most car manufacturers. And, we show Honda's strengths in a way that cuts through the clich?s and usual tactics and feels incredibly fresh."1

Of course, if you'd rather do your own research than take Warburton's word for it, then make sure to browse our online inventory and showroom pages online. Once there, you'll be able to learn quite a bit about specific models, such as the Honda Accord, Honda Fit, and our incredible lineup of used Honda models.

But, whether you're interested in a new or used car, we insist that you opt for a more hands-on experience by scheduling a test drive with us today. Test drives can be arranged at 3450 Auto Plaza Way Tracy, CA 95304 simply by either dialing (877) 369-7470 or by submitting a contact form online.

Source: 1 http://www.marketwatch.com/story/new-ad-campaign-provides-plenty-of-good-reasons-to-buy-a-new-honda-2011-09-12

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